New York, NY (October 25, 2022) – PureRED brings home two gold awards for the Allegra #LiveYourGreatness Sweepstakes at the 2022 Omnishopper Awards and Xyzal Goodnight Allergies campaign at the David Ogilvy Awards, respectively.
PureRED’s Xyzal campaign took the gold in Health and Personal Care at the David Ogilvy Awards, which honor extraordinary and creative uses of research in the advertising development processes of research firms, advertising agencies, and advertisers.
In addition, the Omnishopper Awards, the first and only program designed to recognize excellence in shopper engagement across the entire path to purchase, honored the Allegra #LiveYourGreatness Sweepstakes as a gold-winner for social media activation.
“The PureRED team is thrilled to be recognized for its ability to build trusting relationships with our clients that empower us to face challenges and reap the benefits,“ said Brian Cohen, CEO at PureRED. “These awards speak volumes to our company-wide dedication to the marketing craft and our ability to produce award-winning work for clients.”
You can view the winning Xyzal work here and Allegra work here.
About PureRED: PureRED is a leading marketing service and technology partner delivering digital content at the scale, speed and precision required today. Over the last 53 years and counting, we’ve seen firsthand the impact of moving digital to the center of integrated marketing strategies. And today, we are leading our clients’ transformations and reengineering how they engage with their consumers — from go-to-market brand strategy to technology development and execution. PureRED’s current clients include Lowe’s Home Improvement, Kroger, Rite-Aid, New Jersey Lottery, Sanofi, Kimberly-Clark and many more.
To learn more about PureRED, visit https://www.purered.net/.