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PureRED » Our Work Heinz Ketchup Commercial

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Consumer Brand Advertising

Heinz

Managing an iconic brand’s social life

Challenge:
Drive more engagement and celebration of the brand in social spaces.

The marketplace result:
Relying on relatable, engaging, disruptive ideas (not a massive media spend), we partnered with our client to turn the Heinz social platforms from places to leave complaints to destinations for celebrating an American classic.

Dip into the discussion

AdvertisingDigitalVideoSocial MediaAnalytics

Instagram Mac & Squeeze
Heinz Ketchup Football Social Post
Instagram Heinz Ketchup

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